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El Riojano
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A slice of layered pastry cake on a plate with coffee
A slice of napoleon pastry dusted with powdered sugar
Custard tarts topped with fruit in a bakery display case
An assortment of pastries and cakes in a bakery display case
A cup of thick hot chocolate topped with whipped cream

El Riojano

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#51 in Madrid Brunch & CafésRanked #51 of 52 in Madrid brunch & cafés on Guidavera, ranked within their own category. Click to see the ranked list./GoodGuidavera tier, our editorial classification combining ratings, accolades, and source consensus across the Madrid dining scene./PastryPastry: the kind of venue this is — we classify and rank it within Madrid's brunch and café scene, not against restaurants./€€€€/Centro/

El Riojano is a historic confitería on Calle Mayor, in Sol, dating to 1855 and listed among Madrid's Comercios Centenarios. The front is a pastry counter selling torrijas, roscón, palmeras, rosquillas and bizcocho de soletilla, with a roomy tearoom at the back for coffee or tea with something sweet. It's open every day, 09:00 to 21:00.

Background

About El Riojano

The Story

El Riojano is a historic Madrid confitería on Calle Mayor, in Sol, dating to 1855. The city of Madrid lists it among its Comercios Centenarios, businesses that have traded for more than a hundred years.

The Cuisine

A traditional confitería: torrijas, roscón, palmeras, rosquillas and bizcocho de soletilla at the counter, with coffee and tea served in the tearoom at the back.

Highlights

What Diners Say

Feels ExpensiveClassicElegantCozyTraditionalPopular with TouristsWalk-in Friendly

Consensus

El Riojano Ratings & Reviews

Diner Ratings

TripAdvisor

3.7

441 reviews

Google

4.0

1933

#51 in Madrid Brunch & CafésGood

Reservations

How to Book El Riojano

Experience

El Riojano Dining Experience

A traditional pastry counter at the front and a spacious tearoom behind it, little changed in feel from another century.

Navigate

El Riojano Location & Neighbourhood

Address

Calle Mayor 10, 28013, Madrid, Spain

Get directions→

Getting There

It's on Calle Mayor 10, in the Sol neighbourhood of Madrid's Centro district, a short walk from Puerta del Sol.

Nearby

Sol is the dead centre of the city and behaves like it, busy and walked through by everyone heading somewhere else. The trick is knowing which doors are worth stopping at, because rooms built for visitors sit right beside ones locals have used for decades. Círculo de Bellas Artes and Edificio Metrópolis mark the smarter edge, towards Chueca.

Details

El Riojano Reservations, Hours & Contact

Opening Hours

DayHours
Monday09:00–21:00
Tuesday09:00–21:00
Wednesday09:00–21:00
Thursday09:00–21:00
Friday09:00–21:00
Saturday09:00–21:00
Sunday09:00–21:00

El Riojano hours verified 2026-08-10. Contact the restaurant to confirm.

Contact

Phone+34 913 664 482
InstagramNot listed

Good to Know

One of Madrid's Comercios Centenarios, dating to 1855
Pastry counter at the front, a tearoom at the back
Torrijas, roscón, palmeras, rosquillas and bizcocho de soletilla
Open every day, 09:00 to 21:00
Budget-friendly, priced under €25 a head

Questions

El Riojano FAQ

How old is El Riojano?

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It dates to 1855, and the city of Madrid lists it among its Comercios Centenarios, businesses trading for more than a century.

What is El Riojano?

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A historic confitería on Calle Mayor, with a pastry counter at the front and a tearoom at the back.

What should I buy at El Riojano?

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Torrijas, roscón at Christmas, palmeras, rosquillas and bizcocho de soletilla.

Can you sit down at El Riojano?

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Yes, there's a spacious tearoom at the back for coffee or tea with your pastries.

Where is El Riojano?

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Calle Mayor 10, in the Sol neighbourhood of Madrid's Centro district.

What are El Riojano's opening hours?

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Every day from 09:00 to 21:00.

How much does it cost at El Riojano?

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Under €25 per person.